Festivals · Arenas · Permanent venues

The physical infrastructure
underneath the experience.

RuView is the WiFi DensePose mesh that turns any venue into a real-time intelligence platform. $54 of ESP32 hardware. Crowd heatmaps, panic detection, surge forecasting. Deploys in 30 seconds per node.

Five layers. One platform.

The mesh is the foundation; everything else — fan app, brand dashboards, safety alerts, NFC moments — runs on top.

ESP32-S3 · CSI · WiFi DensePose

RuView Mesh

Four to six ESP32-S3 nodes on scaffolding or PA masts stream Channel State Information at 20Hz across 56 subcarriers — measuring how human bodies disturb WiFi propagation. No cameras. No MAC addresses. Just physics.

DM-DBSCAN · LSTM · Panic Detection

CSI Analytics

Rust pipeline turns raw CSI into crowd density maps, flow vectors, dwell heatmaps, and queue estimates. Panic-motion detection catches fleeing and struggling patterns. LSTM forecasts surges 30 minutes ahead.

Badge · Wristband · NFC Tag

BLE Precision

Opt-in 1–2m individual precision via BLE beacons in wristbands or NFC tags — complementing the passive WiFi CSI ground truth with consenting attendee journeys.

AI-personalized · Real-time push

Fan App

The mesh feeds the fan app: mesh-informed push notifications, line-length predictions, suggested next-acts based on actual crowd flow.

Drops · Activations · Superfan tiers

MINY / NFC

Branded NFC tags close the loop between mesh intelligence and physical moments — check-ins, collectible drops, brand activations, superfan unlocks.

Three buyers. One pilot.

One event simultaneously generates proof for organizer, brand, and platform buyers — all from the same hardware deployment.

01
Festival / Event Organizer

White-Label for Organizers

Full Eventbuoy platform under the organizer's brand — fan app, NFC check-in, MINY drops, push — with the RuView mesh running underneath as the venue intelligence layer they own. Crowd heatmaps, surge prediction, panic alerts, capacity compliance documentation.

02
Brand Marketing / Agency

Direct-to-Brand Activation

Eventbuoy builds and runs the digital layer of brand activations — fan engagement flows, branded experiences, MINY NFC drops, livestream integrations. Plus the one thing no other activation partner provides: dwell heatmap, unique device visits, traffic lift vs. baseline, notification-to-visit attribution.

03
Ecosystem · Labels · Venues

Platform / Intelligence Layer

Eventbuoy becomes the connective tissue — organizers bring events, brands bring budgets, fans bring data. Cross-event CSI behavior dataset, artist-to-crowd correlation, predictive booking intelligence. The moat that no single-event tool can build.

$30K–$80K/yr. One mesh. Indoor LTV beats outdoor.

Outdoor festivals are episodic; indoor venues are permanent. The mesh expansion path: festival → indoor → permanent. The full financial model and 90-day plan live in our brief.

Request the full brief